by Dina Behrman | Become An Expert, General, PR Tips
Last week I wrote about why it’s vital for you to be seen as a well-known authority in your field. If you want the kind of success the leading coaches, consultants, therapists, authors and thought leaders have, you NEED to be seen as the expert....
by Dina Behrman | Become An Expert, General, PR Tips
This week I’m talking about why you should become a well-known authority in your field, and how to do it. Firstly, WHY is it so important? Think about well known thought leaders like Gabrielle Bernstein, Danielle LaPorte and Marie Forleo. Or how about...
by Dina Behrman | Business Fame Mindset, General, PR Tips
I’m someone who’d probably identify as being a bit of an introvert. It’s not that I’m shy, but I definitely work better when I’m home by myself, rather than being someone who thrives being in busy, noisy spaces. I know a lot of...
by Dina Behrman | Become An Expert, General, PR Tips
You know that coach – the one who’s SO popular there’s waiting list to work with her? Yeah, you know the one. When people ask for recommendations for a coach in a Facebook group, everyone mentions her name. You see her clients all over the place,...
by Dina Behrman | General, PR Tips
As some of you may know, I started my career in journalism working on a local newspaper. It was called the Watford Observer, and I wrote about everything from village fetes to crime (yes, I sat in court and took notes in shorthand!) to local council issues and visits...
by Dina Behrman | Business Fame Mindset, General, PR Tips
When I work with my PR Power students or my Profitable PR Mastermind clients, there are various things I encourage them to do to set themselves up for success with publicity. There’s research and planning and strategising. And writing pitches and press releases....
