MEDIA MOMENTUM

VIP PR Package

A bespoke ‘Done With You’ PR experience to secure impactful press and lasting influence

MEDIA MOMENTUM

VIP Package

A bespoke ‘Done With You’ PR experience to secure impactful press and lasting influence

An exclusive 1-2-1 package to land impactful publicity in quality media outlets so you become an authority in your field and grow your business 

If you’re a business owner who’s already established in business but is SO ready to get out there in a much bigger way this is your invitation to work with me on a 1-2-1 basis.

If you’re doing well in your business, but craving a bigger impact, a bigger audience and more clients, this is for you.

Because you’ve seen other people less experienced and less qualified than you landing publicity opportunities, while you’re still battling the algorithm, feeling like you’re posting into the void.

Every time you see their name in print you feel that mix of pride (good for them) and frustration (why not me?) Not because you want the spotlight for vanity’s sakes, but because you know if more people saw your work, lives would change.

During our time together I’ll work closely with you to get you featured in well-known media outlets – locally and regionally, nationally and globally.

I’ll also give you guidance on how to get your VA or team member (if you have one) on board to support you with PR. I know you’re super busy running your business, so I’ll help you do it all in a way that is simple, straight forward, and not time-consuming.

Because the results you can get from even just an hour of PR can potentially equal the equivalent of weeks of marketing. Getting featured in the press is the highest-leverage move you can make for your business right now.

And I’ll help you to LEVERAGE that media coverage to get you:

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More engagement & more followers – attract new followers & subscribers interested in what you have to say, whilst simultaneously engaging your existing audience and connecting with them more deeply 

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More eyeballs on your business – get in front of way more potential clients than you’re currently reaching

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Unrivalled expert status and credibility – easily establish yourself as an authority in your field and instantly build the ‘know, like and trust’ factor, leading to more ‘yes’s’ on your sales calls and exciting new opportunities coming your way

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Increased income – gain the confidence to raise your rates after you get featured as an expert

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Increased impact – helping MORE of the people who need to hear from you

Just like these clients have done:

Hundreds of new email subscribers & multiple new clients

“I’ve had multiple media appearances. One newspaper article about dealing with burnout brought in hundreds of new email subscribers and a lot of discovery calls. It’s got to the point I may have to bring in a new coach to deal with the demand I have for coaching on burnout now. I’ve had people who have found me via that article who have signed up for my high-ticket mastermind, it’s been amazing.” 

Mel MacIntyre, Intuitive High-Performance Coach

New clients booking me and sharing my tips with a global audience

Since working with Dina I’ve been featured as an expert in Hello! Magazine, Stylist, MSN, and more. I love being able to share my tips and advice with a global audience and have seen amazing results in my business, with new clients booking me after reading my articles. 

Nigit Begum,
Professional Makeup Artist

Seven pieces of publicity in a matter of weeks

“I’ve had a full-page article about me and my business in two regional newspapers, I was featured as an expert in an article published on a glossy magazine’s website (which has 9.1million visitors per month), I contributed to an article for one of the UK’s bestselling monthly magazines, wrote an article for a top specialist publication, had a full-length feature in a well known weekly magazine AND I was interviewed on the radio!”

Rachel Toy, Vintage & Retro Collector

Confidence to be visible

“Since working with Dina I’ve had an amazing piece in Authority Magazine.  The feedback was phenomenal! And I’ve had an article in the i Paper about my overseas wedding, which also appeared on MSN. When I met Dina and started working on my PR I found a lot more confidence to be visible, whereas I was sort of hiding in the shadows before. I’ve enjoyed every minute. What I’ve loved the most has been all the support. I feel like I’m building my legacy now.”

Dani Thomas,
Dani Thomas Private Travel

Lisa Barrett

Full-page article in a huge newspaper within 24 hours!

Working with Dina has really helped my visibility fears. I sent out a press release and the next day it was a full page spread in the Belfast Telegraph – in the paper AND online. And then I was contacted completely out of the blue for a TV interview. My SEO has gone up on the website and I’ve had people reaching out to me – it’s been mind-blowing.”

Lisa Barrett, Transformational Coach & Podcast Host

What you get

Deep dive PR strategy session

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A 90-minute deep dive session where we’ll map out your PR plan and look at which media outlets to pitch and what angles to share.

Hand-picked media outlets

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A list of perfect-for-you media outlets selected by me for you or your assistant to contact. We’ll focus on local and regional press, national press, and ‘quick win’ media outlets. 

'Done For You' pitches & journalist contacts

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We will create your media pitches or press releases for you (at least one per month), so all you have to do is pop them in an email and send them out to the contacts that we provide (or have your VA do it)

Media requests

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I will pass on media requests from journalists looking to feature people just like you.

WhatsApp support

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Support between calls via WhatsApp (available Monday to Friday, 9am to 5pm)

See what some of my clients have to say:

“Dina completely transformed the way I saw PR- from a slog to a superpower. Before working with her, I had little understanding of how it worked and doubted someone like me could ever be featured in the press. Her coaching was practical, empowering, and deeply strategic, helping me uncover my unique value and translate it into opportunities. Thanks to Dina, I’ve seen my work featured in ways I never thought possible, and I now have the confidence to embrace greater visibility. I highly recommend Dina to anyone looking to elevate their PR game.”

Ali Mapletoft

Creative Director & Consultant

“I signed up ten new clients from one press release” I had an article published in my local paper which resulted in 200+ hits on my website over two days, ten new clients taken on, an additional 40+ people at my speaking event, some of whom became clients and 20+ subscribers to my newsletter. The article was incredibly well received – people came to see me that had given up hope and I helped them. My aim is to use PR to reach as many people as possible.

Update – Dawn had an article published on another blogging platform and signed up another 10 new clients. She was also asked to present a TEDx Talk.

Dawn Walton

Think It Change It

I’ve been featured in The Telegraph, Woman’s Own (twice), Daily Mail Online, The Sun’s Fabulous Magazine, the New Zealand Herald, Talk Radio, BBC Radio 5 Live, Female First online, Daily Express, Glamour magazine, and Happiful magazine. I couldn’t be happier with what I’ve achieved since working with Dina. I’ve gained credibility that stands me out from the crowd. All in all, I highly recommend anyone to work with Dina who is serious about raising their profile.

Lauren Derrett

Author & motivational speaker

Phones ringing off the hook following double-page feature in the Daily Mail, interviewed on BBC Breakfast, Best Magazine, Bella Magazine, local TV and radio news shows and more.

Dina Shale

The Way Of The Horse

Amazing expert status that has led to clients signing up and she got paid for being featured. Appeared in Daily Mail’s You Magazine, Mail Online, Daily Express, Elephant Journal, amongst others

Julia Bell

Mindset & Business Coach

Valuable connections with journalists who always reply

Dina is excellent. Knowledgeable, very well connected, clear in her message and the modules are fantastic. I have built an impressive relevant email list of valuable connections with journalists /outlets who always reply, support and advise. I know how to write a pitch that will grab attention and I don’t feel awkward about following up. Both of which are huge.

Sonia Grimes

Founder of The Rapid Alcohol Recovery Method

Over 100k mentions on social media

Before working with Dina, I felt a little nervous and disorientated. I didn’t have a planned approach and so any media coverage we did receive was often by happy accident, rather than something we had the reins of. Since working with Dina we have had soooooo much media coverage – Buzzfeed, Huffington Post, Metro and Stylist to name a few. Thanks to the media coverage we gained over 100k mentions of our campaign on social media, we even had celebrities getting involved. Now I feel excited about getting publicity and as though it’s totally achievable.

Jayne Hardy

Blurt Foundation

Selected for Top 20 Under 40 and TV news appearance

Before working with Dina I was really scared of PR. Since working with Dina, I was selected for a local Top 20 Under 40, and I know a lot of that was with Dina’s help to position me. I’ve written for Thrive Global, OnStage blog, Women’s Health, Business Insider and I was able to get another feature article with a large newspaper on the topic of eating disorders – being seen as an expert in the community has been really awesome, I even appeared on the news!

Libby Parker

Registered Dietician

Book sales doubled

Since working with Dina I have been published in The Huffington Post, had a piece covering my novels in The Chester Chronicle, as well as being invited to blog for the mental health charity MIND. In the week following the publication of one of the articles, my book sales more than doubled! I have also been invited to guest blog on several sites and have appeared in a BBC documentary. I cannot recommend Dina highly enough – she is extremely professional, wonderfully friendly, and very understanding.

Hazel Butler

Author & Owner of The Bookshine Bandit

Hi, I’m Dina!

I’m a former journalist-turned-PR strategist, who helps entrepreneurs just like you get featured in the press, so you can position yourself as an expert, get your message out to the world, and scale your business.

With over a decade’s experience writing for some of the top newspapers and magazines in the UK, and a further ten years supporting clients with PR, I know the exact steps you need to follow to publicise your business. To date I’ve helped hundreds of  entrepreneurs get featured in the media.

As a result they’re creating a massive impact, growing their followings, signing up more clients and taking their businesses to the next level.

Dina has been featured in:

What they’re saying:

Sales up by 200%

 “The results speak for themselves – since working with Dina, I have been featured in The Daily Mail, The Guardian, At Home, by various parent bloggers and by BBC Radio. In the week following the media appearances my sales went up by 200% I also increased my social media following by several hundred. Dina is a pleasure to work with and I can’t recommend her highly enough!” ~ Anna Fairs

I 6x my rates

“After working with you and positioning myself as an expert, I gained the confidence to start charging 6x more than I before – now my clients pay me £30k a time, and they’re getting incredible results” ~ Christine

Celebrity endorsements 

“Working with Dina is one of the best investments I’ve made. After following her advice, I gained celebrity endorsements for my shoe brand from Dita Von Teese. Also, Born Bad Betty has been featured in a national online newspaper and I’ve written numerous guest blogs. If your PR needs kickstarting, I wouldn’t hesitate to recommend Dina.” ~ Mariam Vossough

Your Investment

The investment is 6 x £997

This is the perfect option if you’d like my support in securing impactful media coverage, but are not quite ready to fully outsource to a PR agency.

Please note, because of the high-touch nature of this package, spaces are strictly limited. Secure your spot now to make sure you don’t miss out.

Want to discuss if it’s the right fit for you? Schedule a call here:

Some of Dina’s clients:

Lenka Lutonska

7-Figure Mindset & Business Coach

Signed up multiple £10k clients after being featured in the press

I had some fabulous mainstream coverage in Daily Mail, Forbes, Telegraph etc. Nowadays I get numerous messages from women telling me how my articles inspired and helped them. It makes my heart sing. And yes, I got plenty of gorgeous clients as a result of being published in respectable publications. Dina puts her heart and soul into publicity and I could not be happier with her work.”

Sami Wunder

International Dating & Relationship Coach

International recognition and new clients in her inbox

Dina has helped me spread my message by getting my work featured in top publications. One article brought in 1500 new leads. The people who found me on Business Insider or Forbes, they just know they want to work with me. I get chased, I get messaged in my inbox. This level of international recognition has been so huge for me and my business and I am so thankful for Dina getting my business centre stage. 

Enfys

Enfys Maloney

Sales Training With Enfys

Visibility, credibility and audience growth

We’ve been in The Times, Wales Online, Daily Express, Daily Post, Wales on Sunday, Startup Magazine, Authority Magazine – it’s catapulted the visibility. And now the brand is galvanized by this external credibility. I don’t think you can put a price on that credibility piece. The PR has expanded my audience and it’s reinforced the credibility to my existing audience, so they’ve re-bought into the brand. The whole thing elevates your own leadership and how you see yourself, there’s a ricochet effect. It’s really powerful.”